Bring the facts
Use the CSV template or enter products yourself. Add a current primary product ID list to verify exact matches.
PRODUCT FACTS → SUPPLEMENTAL FEED
Your products have answers.
Give them a clean feed.
Turn merchant-authored Q&A, PDF links and variant details into a reviewed Merchant Center TSV. Check the joins and the formatting before you upload.
Build your first feed 5 products free · no account needed
A browser workbench by AI Discovery Group. Your facts. Your final review.
ANSWER FEED / WORKBENCH Reviewed
PRODUCT 001-CERAMIC
The details shoppers ask for.
QUESTION
Is the mug dishwasher safe?
ANSWERYes. Place it on the top rack.
Exact product ID matched
Question and answer complete
id question_and_answersupplemental-feed.tsv ↓
Merchant-authored factsExact ID checksVariant group reviewReady-to-upload TSV
A SMALLER JOB, DONE PROPERLY
From scattered facts to one useful file.
Review the details
Catch incomplete Q&A, malformed document URLs and inconsistent variant groups. Keep every original product ID intact.
Choose, export, upload
Select the attributes you want to update, review the cells, then download a TSV for your Merchant Center supplemental source.
BUILT FOR THE LAST MILE
Helpful structure.
Human judgment.
Answer Feed checks format and consistency. You confirm that the facts are accurate and the document links are public, stable PDFs you have the right to share.
Optional conversational attributes can enrich product data. A valid export does not guarantee Merchant Center acceptance or visibility in AI shopping experiences.
Questions & answersComplete pairs, correct quoting, character limits.
Product documentsUp to five links; URL syntax and public-address checks.
Variant familiesShared titles, consistent option names, distinct combinations.
Browser-first workflowFree preparation and exports stay in your browser. Save a project file to pick up later.
START WITH A REAL EXPORT
Small feed? Start free.
$0
Up to 5 products per export
- Q&A, PDF links and variant groups
- Exact primary-ID cross-checks
- Review, TSV export and project save
$29 once
30 days · up to 1,000 products per batch
- Everything in the free workbench
- Multiple reviewed exports during your pass
- No automatic renewal
Paid exports send your product fields for processing; no product-data retention.
AFTER YOUR EXPORT
Add it as a supplemental source.
- In Merchant Center, enable Advanced data source management under Settings → Add-ons.
- Open Settings → Data sources → Supplemental sources → Add supplemental product data → A file.
- Upload your TSV, match the feed label and language, and select the existing primary source.
- Review the processed data and merge rules. Selected columns with blank cells may affect existing values.
A supplemental source needs existing primary products and exact matching IDs. It cannot add products on its own.
Google’s data source instructions ↗A few clear boundaries.
Does this generate answers or connect to my store?
You supply the product facts. Answer Feed formats and checks them without fetching your store, documents or Merchant Center catalog.
Which attributes does it support?
question_and_answer, document_link, item_group_id, item_group_title and variant_option, joined by id. Choose only the columns you intend to update.
Will Google accept every export?
Local checks cover the supported formatting rules and supplied facts. Google still evaluates uploaded data. Document content, rights, file size, landing-page agreement and missing siblings require your review.
Where does my data go?
Free preparation and export happen in this browser. Project downloads are yours to keep. A paid export sends product fields to our server to validate and format the download, without retaining product data.
Rules checked against Google’s conversational attribute guidance on October 13, 2026.